Police Scotland's Festive Domestic Abuse campaign was launched on 18th December 2015 and will run until 6th January 2016. The aim of the campaign is to raise awareness of coercive control and highlighting it as a form of domestic abuse encouraging victims to come forward and report incidents.
One of the main messages of the campaign is aimed at perpetrators to make it clear that emotional control is domestic abuse too.
Coercive control is a range of emotional and mental control and torture techniques used by perpetrators of domestic abuse to abuse and control their victims. If you have committed or are committing abuse (physical, sexual, emotional and mental) towards your partner it will not be tolerated and there will be consequences.
This is the ultimate message of the campaign. The campaign will elaborate on the effect of mental and emotional torture on victims and highlight the fact that coercive control is abuse and will not be tolerated.
The message to victims and bystanders is if your partner is being abusive (be it physical, sexual, emotional or mental) you should come forward and report it. Police Scotland does not tolerate domestic abuse and reported incidents will be investigated thoroughly.
The campaign also promotes the Disclosure Scheme For Domestic Abuse Scotland which gives you the ‘Right to Ask’ about an individual whom you suspect may have a history of violent or abusive behaviour towards a previous partner.
To make an application and learn more about the scheme, visit the Disclosure Scheme for Domestic Abuse Scotland page on our website.
What is Domestic Abuse?
The Home Office defines domestic abuse as:
"Any incident or pattern of incidents of controlling, coercive or threatening behaviour, violence or abuse between those aged 16 or over who are or have been intimate partners or family members regardless of gender or sexuality”.
This can encompass but is not limited to the following types of abuse;
Controlling behaviour is: a range of acts designed to make a person subordinate and/or dependent by isolating them from sources of support, exploiting their resources and capacities for personal gain, depriving them of the means needed for independence, resistance, escape and regulating their everyday behaviour.
The festive period represents the most significant time of the year for increased reports of domestic incidents. There are many combining factors to account for this ‘spike’; e.g. increased consumption of alcohol, financial hardship associated with Christmas, cold/inclement weather keeping people indoors, social and family gatherings/pressure.
Follow the campaign
You can follow Police Scotland's Festive Domestic Abuse campaign by regularly visiting the Police Scotland website,
following us on
Twitter using #NoHidingPlace
and on Facebook.
You can learn more about Domestic Abuse in the Domestic Abuse section of Keep Safe.
If you would like this information in an alternative format or language - please phone us on 101 to discuss your needs.